Pay the publisher-set price
Each package shows the publisher’s price. Checkout takes place through that publisher’s connected Stripe or PayPal account.
Straightforward marketplace pricing
Publishers set the price. D14 charges 7%.
Advertisers pay each publisher directly through Stripe or PayPal. D14 then invoices the publisher separately for 7% of that marketplace sale.
Publisher fee
7%
Of each marketplace sale.
The fee is calculated from the package sale price and invoiced separately to the seller. It is not added to the advertiser’s displayed price by D14.
Who pays what
Clear responsibilities on both sides.
Pay D14’s 7% seller fee
D14 issues a separate invoice for 7% of each marketplace sale, payable 14 days after issue.
Included in the platform fee
The shared route from discovery to reporting.
- A public marketplace listing for eligible, domain-verified websites and their active packages.
- Campaign and creative handling from advertiser submission through publisher approval.
- Support for campaigns that combine packages from more than one website.
- Delivery reporting for served, rendered, viewable, clicked and invalid events.
Set a defensible package price
Price the inventory being sold, not just the banner dimensions.
A 728×90 banner can have a very different value above an article, below a page or across several websites. Define the placement, delivery unit, duration and sharing model before choosing the number.
Start with the exact placement
State which website and page area the buyer receives, the banner dimensions required and whether the package covers one placement or a network.
Account for exclusivity or rotation
Exclusive paid inventory gives one accepted advertiser sole paid use of the campaign. Rotating inventory can be sold to several advertisers using package weights.
Work back from your net amount
Allow for D14’s separate 7% invoice, your payment-provider charges and any taxes or fulfilment costs that apply to you.
Pricing questions
The details before you transact.
Does D14 deduct 7% from the advertiser’s payment?
No. The package payment goes to the publisher’s connected Stripe or PayPal account. D14 invoices the publisher for its fee separately.
Does the advertiser pay a D14 buying fee?
D14 does not add a separate buyer fee to the publisher-set package price. A publisher’s own price and any taxes shown through its payment flow still apply.
Are payment-processing fees included in the 7%?
No. Stripe or PayPal may apply charges under the publisher’s own agreement with that provider.
How are refunds and chargebacks handled?
They are handled separately through the publisher’s payment provider and the terms that apply to the transaction. Review the package and platform terms before buying or selling.
When is the D14 invoice due?
The marketplace fee invoice is due 14 days after it is issued.
Does an unfinished checkout make a single-sale package unavailable?
No. Starting checkout does not reserve the inventory. The first completed payment closes new checkout for a single-sale campaign; rotating inventory remains open for additional eligible orders.
Should exclusive and rotating inventory have the same price?
That is the publisher’s decision, but they are different offers. An exclusive package gives one accepted paid advertiser the inventory, while a rotating package shares eligible delivery among several buyers. Describe that distinction before comparing prices.