Direct advertising for independent publishers

Accept adverts on your website. Get paid directly.

Create a placement and add one generated snippet. Its first live request confirms your website automatically. You set the price, control the creative and receive buyer payments through your own Stripe or PayPal account.

  • Install once
  • Set your own prices
  • Require creative approval

Clear seller fee: D14 invoices 7% separately after each marketplace sale.

One async snippetGenerated for your placement
Automatic verificationFirst load confirms site control
Publisher controlSet prices and approval rules
Direct paymentsYour Stripe or PayPal account

From website to first sale

Turn an empty space into a package advertisers can buy.

D14 gives you the sales, delivery and reporting tools. You decide where adverts can appear, what is included and how much the package costs.

See everything publishers control
01

Create and install a placement

Choose the position and format, then paste its lightweight async snippet. When it loads, D14 adds and verifies the website automatically.

02

Create the offer

Choose the format, quantity or duration, creative requirements, public terms and the price an advertiser will pay.

03

Review and deliver

Require approval and review each submission before it runs, then follow delivery while the buyer’s payment goes directly to your account.

You remain in control

Choose what can run on your website.

Require publisher approval before delivery, then review creative against the package and advertising rules you published.

Creative decisions

Approve, reject or request changes

You decide whether a submitted advert belongs on your website, and you can suspend it later if necessary.

Delivery reporting

See what actually happened

Follow served, rendered, viewable, clicked and invalid events by campaign, website and placement.

Inventory that matches your site

Sell one slot once, or let several advertisers rotate.

Choose the paid-inventory model campaign by campaign. A single-sale campaign closes to new buyers after the first completed payment; a rotating campaign can accept several paid adverts and share eligible delivery using package weights.

Exclusive

One paid advertiser at a time

Useful when a buyer is purchasing sole paid use of a placement. Starting checkout does not reserve it: availability changes only when payment completes.

Rotation

Sell the same slot to several buyers

Eligible paid banners share delivery in a weighted rotation, so one placement can support more than one active order.

Fallback

Fill unsold space your way

Use a house advert, collapse the slot, leave it empty or supply custom fallback HTML. House adverts can remain fallback-only or join a configured rotation.

Direct payments, transparent fee

The buyer pays your account.

Connect your own Stripe or PayPal account. D14 does not deduct its fee from checkout; it invoices you separately for 7% of each marketplace sale.

A £100 package sale

Buyer pays publisher£100
D14 fee invoiced separately£7

Payment-provider charges, taxes, refunds and chargebacks may apply separately.

Grow beyond one placement

One setup can grow with every site you run.

Combine placements across verified websites into a publisher network. Campaigns can use the group without replacing the snippets already installed on your pages.

Explore publisher networks
Site A
Site B
Site C
D14Network
AdvertiserOne package

One account, deliberate visibility

Decide which websites buyers can discover.

Keep control when you manage a portfolio. Marketplace visibility can be set for each website, while active slots can also be shared through a publisher-specific storefront embed on your own pages.

Per website

Show only the sites you want listed

A marketplace-wide preference can be overridden on the Websites tab, so private or direct-sale sites can stay out while other properties remain discoverable.

Your storefront

Bring your own inventory catalogue on-site

Use the publisher-slots embed to show only your active marketplace offers, with each card taking buyers to the correct package page.

For advertisers and agencies

Looking to buy website ad space?

Browse public publisher listings and review the package, placement and creative requirements before you buy.

Browse the marketplace

Direct advertising questions

The essentials before you add the snippet.

How is website ownership confirmed?

Create a placement and install its generated snippet. The first live request identifies the hostname and verifies the website automatically.

Can I choose which websites appear in the marketplace?

Yes. A publisher managing several properties can override marketplace visibility for each website.

Can one placement run several paid adverts?

Yes. Choose weighted rotation for multiple eligible advertisers, or single-sale inventory when one paid advertiser should hold the campaign at a time.

What happens when no paid advert can run?

The placement follows your fallback setting: show a house advert, collapse, remain empty or render your custom fallback HTML.

Your first placement starts here

Add your website and create your first package.